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KW Culture

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Our Definition:

Culture is the result of organizing the goals of a business around solid, positive, core values and then proceeding to cultivate them on a daily basis.


At Keller Williams, we value God, family and then business. This hierarchy influences everything we do as a company and has created the culture that you see today. KW Associates find fulfillment in their daily surroundings. They are positively influenced by their workplace environment and are motivated to succeed by their like-minded peers. The company you keep matters and at Keller Williams we couldn’t be more proud of our business partners!

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RED Day, which stands for Renew, Energize and Donate, is our annual day of service. Each year on the second Thursday of May, we celebrate Mo Anderson's birthday by spending the day serving organizations and causes in our communities.

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KW Cares is a 501(c)(3) public charity created to support Keller Williams associates and their families with hardship as a result of a sudden emergency.

Kares 4 Kids was founded in 2005, through our Keller Williams Realty Atlanta Partners offices, with the vision that we would give back to our communities by helping children in need.

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